Africa : The world largest untapped market

Africa as a continent is always consider to be a land of miserable people suffering from hunger, diseases, poverty , endless civil war etc. But recent wharton studies shows that Africa can be the potential market with 900 million potential consumers. With huge reserve of natural resources, young population, companies and organizations from every nook and corner of the world are coming to this continent to set up their shops from banking, telecom, infrastructure, in order to grab the first pie of potential African customers, and to harness the available natural resources.

Apprehensions By Investors:
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1. Years of Civil War.
2. Unstable govt.
3. Closed Economy.
4. Lack of educated skilled labor.
5. Lack of Infrastructure.
6. High level of Corruption.

Benefits for Investors :
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1. Huge natural resources like oil, water, etc., which can be tapped for industrial purposes.
2. 900 million strong customer base.
3. High number of young population, which can be molded according to the requirement.
4. Close proximity to both Europe and US, which can be easy for trade.
5. Huge opportunity to tap population surviving at bottom of pyramid.

Sectors which can be tapped :
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1. Oil
2. Infrastructure
3. Education
4.Telecom
5. Banking
6.Tourism

Thanks&Regards,
Mohit